Nuven – Cool, comfy and eco-friendly shoes made with Discarded Party Balloons

A study conducted by MIT found that a typical pair of running shoes generates approximately 13.6 kilograms of CO₂ emissions. Yes, the worldwide footwear industry is hugely wasteful and also cruel on the planet. But don't worry, new companies are rising to bring new possibilities such as Nuven, a young sneaker brand with a powerful promise: cool comfy shoes easy on you and the planet.

Nuven shoes use recycled and natural materials for their elaboration, such as bamboo for the lining part, castor oil for the insole, recycled plastic to sue the outer shell, and rubber outsoles made with discarded and reused party balloons and tires. They're also lightweight, waterproof, odor-free, gender-neutral, and available in four colors: beige, black, dark grey, and white.